No Gain Without Pain: Risks Job Hunters Should Be Ready To Encounter
Are you a fresh graduate or any other job hunter? What hunting rifle have you chosen, and is it effective?
Category Opinion
Read MoreNo Gain Without Pain: Risks Job Hunters Should Be Ready To Encounter
Kampala: Are Ugandan Corporate Communications Managers Sleeping On The Job?
Corporate communications departments play a key role in how investors, employees, and the general public perceive a company.
Public Speaking: 5 Tips For Speaking With Confidence
Whether you’re an introvert or an extrovert speaking in front of a crowd can be scary. You might forget your words, fall on stage, or bore your audience to death. To help you deal with these real but often irrational…
Influencer Marketing In 2020
Over the past couple of years, influencer marketing has grown to become one of the most sought after marketing strategies to create brand and product awareness.
5 Questions To Expect At A PR Interview
Much of PR relations is about storytelling. You must persuade your clients' audience to buy a product, use a service, or buy into the overall brand. Before you can tell your client's story you must first know how to tell your own.
PR On The Verge Of A Mental Health Crisis
Mental health issues in the communications industry go unrecognized. According to the CIPR State of PR research, over 21% of participants had been diagnosed with a mental health condition.
5 Kenyan Podcasts You Should Pay Attention To
Podcasts are a great way to learn and be entertained without engaging your full mental faculties like video content demands.
4 Documentaries Every Public Relations Specialist Should Watch
The role of the film industry has always been to entertain and educate. The best thing about public relations is that you can learn from everything and anything, all the time… including people-watching at the bus stop. In the spirit…
5 Books Every Public Relations Professional Should Read In 2020
While we do have endless undergraduate, graduate, and online short courses on public relations, I have found that the best way to grow in the industry is through experience and self-education. Throughout the years, I’ve encountered many books that have…
Why Brand Transparency Should be Your #1 Marketing Priority
Brand transparency helps to attract new customers and to retain existing ones by fortifying trust and increasing lifetime loyalty.
Have virtual meetings helped reduce PR related costs?
Applications developed thus far have made it possible to conduct virtual meetings in any location and at any time. KAMPALA, UGANDA – Technology has eased communication. The landing of the undersea cables at East Africa’s coast has helped reduce the…
Mastering Influencer Marketing
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