Category Tourism

Uganda Airlines is chasing financial independence. What will it take to get there?

Uganda Airlines is approaching a defining stage in its recovery. After years of government investment, expanding its network and overcoming operational challenges, the national carrier is working towards a more difficult milestone: building an airline that can finance its operations,…

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Kenya is bringing Bayern and Ajax. Rwanda is betting on F1. What is Uganda selling to the world?

On January 5, 2027, Nairobi is expected to welcome two of European football’s most recognisable clubs, Bayern Munich and Ajax Amsterdam, for a friendly match opening Kenya’s new Raila Odinga International Stadium. The 60,000-capacity facility is being positioned as part…

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Northern Uganda is exploring agro-cultural tourism. Can it become a new source of income?

Northern Uganda is looking beyond wildlife tourism to explore another source of economic activity: turning its farms, food traditions and cultural heritage into tourism experiences that visitors can pay for. The proposition took shape on September 25, 2026, when the…

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Beyond the Finish Line: How the Rwenzori Marathon is building Uganda’s experience economy

When thousands of runners descended on Kasese for the fifth Tusker Lite Rwenzori Marathon, they came to run. But the activity surrounding them told a much bigger story. Hotels received guests, restaurants served visitors, transport operators moved people around the…

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Kenya Airways has the passengers. Will new investors finally fix the airline?

Kenya Airways enters the next stage of its turnaround with an interesting contradiction. Passenger demand remains relatively strong and revenues are growing, but the airline is still struggling to translate that activity into profitability. In the first half of 2026,…

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From 800 runners to a UGX 215m bet: Why corporate Uganda is buying into the Rwenzori Marathon

Coca-Cola Beverages Uganda has put UGX 215 million behind this year’s Tusker Lite Rwenzori Marathon. Behind the cheque is a bigger business story: an event that started with 800 runners is becoming one of Uganda’s most valuable sports-tourism properties. A…

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