In a strategic move to solidify its position as one of Africa’s most captivating travel destinations, Uganda successfully hosted the Uganda Tourism Roadshow in Lusaka, Zambia, from October 17–19. Held under the evocative theme “Experience the Pearl of Africa,” the…
In a deliberate and strategic move to capture a share of the world’s largest outbound travel market, the Uganda Tourism Board (UTB), in partnership with the Uganda Consulate in Guangzhou, China, proudly showcased ‘Destination Uganda’ at the Chinese International Tourism…
Uganda is intensifying its global outreach to diversify tourism markets and attract crucial foreign investment. In a strategic move, Ms. Juliana Kagwa, the Chief Executive Officer (CEO) of the Uganda Tourism Board (UTB), is currently leading a high-profile government and…
In a bold and strategic move to significantly amplify its global tourism footprint, the government of Uganda, through the Uganda Tourism Board (UTB), in close collaboration with the Embassy of Uganda in Ankara, has today welcomed a high-profile delegation of…