Uganda does not need to convince Italy to buy its coffee. Italy is already one of its largest export markets. The bigger opportunity is to turn that established trade into businesses that create more value locally, from processing and roasting…
For generations, agriculture in Uganda has been presented primarily as a production question. We have asked how to increase yields, get more young people into farming, improve access to inputs and put more land under commercial production. The assumption has…
“To achieve growth from 50–60 billion dollars to 500 billion dollars is now extremely easy. We already have the roads and infrastructure in place; all we need is funding,” Tanna said. For more than two decades, Uganda has pursued a…
With aggregation, farmers become suppliers. They gain access to larger markets, better market information, improved inputs and stronger bargaining power. Businesses, in turn, gain what they need most: reliable, predictable supply. Modern agricultural markets are no longer built simply on…
This distinction matters because agriculture does not create prosperity simply by producing more food. It creates prosperity when production is efficiently connected to markets that generate confidence, attract investment and enable businesses to scale. For years, Uganda’s agricultural conversation has…