Ugandans are known for their resilience, warmth, and entrepreneurial spirit—qualities that define the Pearl of Africa and its people.
It is this deep understanding of Uganda’s dynamic and youthful population that has propelled Sylvia Mulinge, CEO of MTN Uganda, to new heights, earning her the “CEO of the Year” award at the prestigious MTN GLG25 gala dinner in Johannesburg, South Africa.
For a leader who took the helm of Uganda’s largest telecom company in 2022, Mulinge’s recognition is more than just an individual achievement. It is a testament to her mastery of how to engage The Ugandan market, its people, and the culture of innovation.
Leadership Blueprint Rooted in People
Uganda’s fast-growing digital economy and youthful population demands a leader who understands not just business metrics, but the aspirations, resilience, and communal spirit that drive success.
Mulinge has embodied this understanding, translating it into a leadership approach that resonates deeply with MTN’s customers, employees, and stakeholders.
“This achievement is a direct result of the hard work and dedication of the team, and underscores the impact of our collective efforts,” she shared in a heartfelt message.
Ubuntu
Mulinge’s words reflect the Ugandan principle of Ubuntu; ‘I am because we are’—a communal belief in shared success that is deeply ingrained in the country’s way of life.
Empowering a Digital and Financially Inclusive Uganda
Under Mulinge’s leadership, MTN Uganda has not just been a telecom giant, but a key player in driving financial inclusion, digital transformation, and youth empowerment, issues at the heart of Uganda’s development agenda.
From improving service delivery to expanding mobile money access for millions, she has championed initiatives that empower individuals and businesses alike.
Her customer-first approach and innovative strategies have strengthened MTN’s dominance in the sector, earning the company multiple industry accolades.
People’s CEO in a People’s Market
Mulinge’s surprise and humility upon receiving the award were evident in her social media post: “See what the Lord has done! What an amazing surprise! I’m still processing.”
We believe it is this blend of strategic leadership, deep faith, and a people-centric mindset that has not only set her apart but also made her a leader that Ugandans relate to.
In a country where business success is deeply intertwined with relationships and trust, Mulinge’s ability to connect, inspire, and uplift both employees and customers alike has made MTN more than a telecom brand; it has become a movement.
A Legacy of Impact Beyond Business
Beyond her role as CEO, Mulinge’s leadership extends to fostering a work culture that mirrors Uganda’s youthful ambition, energy, and sense of community.
By mentoring talent, championing gender diversity, and prioritizing corporate social responsibility, she has ensured that MTN Uganda is not just a business entity but a force for national development.
The Winning Formula: Understanding Uganda to Lead Uganda
Mulinge’s recognition as CEO of the Year is proof that leadership in Uganda requires more than corporate expertise—it demands an understanding of its people. By embracing the resilience, ambition, and community-driven mindset of Ugandans, she has steered MTN Uganda to greater heights, making it a brand that resonates with the everyday Ugandan.
One thing is clear as Uganda continues to shape its digital and financial future. leaders who master the Ugandan spirit will always rise to the top.