Uganda mounted a highly successful campaign at the Warsaw International Tourism and Travel Fair (TT Warsaw) over the weekend, cementing its position as a premier destination for adventure and high-quality speciality coffee in the Central and Eastern European market. The…
A high-level, strategic meeting between the Uganda Tourism Board (UTB) and Uganda Airlines held early this week marks a pivotal moment for the country’s tourism sector. By formally aligning their efforts, the two national entities are forging a high-impact partnership…
In a deliberate and strategic move to capture a share of the world’s largest outbound travel market, the Uganda Tourism Board (UTB), in partnership with the Uganda Consulate in Guangzhou, China, proudly showcased ‘Destination Uganda’ at the Chinese International Tourism…
When Juliana Kagwa took over as CEO of the Uganda Tourism Board (UTB) in May 2025, the big question was: what would she do differently? We’ve had strong leaders before; Stephen Asiimwe gave Uganda a voice in the global tourism…
Uganda officially kicked off its World Tourism Day 2025 celebrations today with a bold and strategic move designed to redefine its tourism sector. Under the theme “Tourism and Sustainable Transformation,” the Uganda Wildlife Authority (UWA) has announced a groundbreaking 3-day…
The tourism sector in Uganda is experiencing a paradigm shift, moving beyond traditional wildlife safaris to embrace sports tourism as a new frontier for economic growth. A high-level engagement on Wednesday at State House, Entebbe, between key tourism stakeholders and…
Uganda’s tourism sector is at a pivotal moment, with a renewed spirit of collaboration and a clear roadmap for growth. In a recent meeting at the Ministry of Tourism, Wildlife and Antiquities (MTWA), the Uganda Tourism Association (UTA) affirmed that…
In a significant move to elevate Uganda’s tourism sector, the government is forging a deeper partnership with private sector leaders to achieve its vision of becoming a leading sustainable tourism destination in Africa. During the media launch of the Presidential…
Uganda’s tourism sector is set for a major leap forward, as the National Information Technology Authority-Uganda (NITA-U) and the Uganda Tourism Board (UTB) have joined forces with the Uganda Wildlife Authority (UWA) to launch a new, digitally-driven era for the…
Uganda’s tourism sector is no longer just a collection of stunning landscapes and unique wildlife; it has emerged as a multi-faceted engine of national development. According to Senior Presidential Advisor on Tourism and former CEO of the Uganda Tourism Board…
Uganda’s booming tourism sector, a key driver of the economy and a leading foreign exchange earner, is set for a significant digital leap forward. This comes after MoMo by MTN Uganda and the Uganda Hotel Owners Association (UHOA) officially forged…
Uganda’s tourism sector is set for a significant transformation following a high-level meeting where the Uganda Tourism Association (UTA), the European Union and over 20 global development partners convened to address critical challenges and chart a sustainable path forward. This…
Uganda’s tourism sector is soaring to new heights, driving a significant surge in passenger traffic at Entebbe International Airport (EIA) and forging groundbreaking international partnerships. At a time when the Uganda Civil Aviation Authority (UCAA) is reporting an increase in…
Uganda is intensifying its global outreach to diversify tourism markets and attract crucial foreign investment. In a strategic move, Ms. Juliana Kagwa, the Chief Executive Officer (CEO) of the Uganda Tourism Board (UTB), is currently leading a high-profile government and…
In a bold and strategic move to significantly amplify its global tourism footprint, the government of Uganda, through the Uganda Tourism Board (UTB), in close collaboration with the Embassy of Uganda in Ankara, has today welcomed a high-profile delegation of…